Hi, I'm Abdulaziz

Business developer

Digital Marketer

Service Designer

About

Abdulaziz Alshehri

Highly experienced digital commerce expert with over 11 years of success in large-scale projects and strategic initiatives in digital commerce, service design and customer experience. Skilled in business development, product & content management, project management, usability, market research and products road-mapping.

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Leadership and persuasion

Creativity

Strategic thinking

Emotional Intelligence

Resilience

Developing others

Experience

Marketing Manager | Confidential Government

Mar 2024 – Present

- Market analysis, research and strategy.

- Brand management.

- Digital marketing.

Mobile R&D Manager | SAUDIA

Mar 2022 – Mar 2024

- Leading the innovation stream in the digital transformation program.

- Optimizing the digital customer journey based on best practices, UX research, user interviews, surveys, A/B testing and analytics reviews.

- Managing the innovation pipeline and ensuring that the organization has a steady flow of new ideas to pursue.

- Leading cross-functional teams to test new ideas, products, and processes.

- Managing and mentoring team members and fostering a culture of innovation within the organization.

Mobile E-Sales Manager | SAUDIA

Jan 2020 – Mar 2022

- Managed the mobile sales & marketing.

- Developed the mobile experience roadmap and strategy for (App/M-web).

- Managed the digital content on the mobile channels

Digital Experience & Innovation Senior Specialist | SAUDIA

Jul 2018 - Jan 2020

- Led SAUDIA App product activities including business case, scoping, business requirements analysis, launching and marketing.

- Provisioned the mobile services integration with booking engine, loyalty system, CRM, CMS, airport systems and in-flight systems.

Digital Experience & Innovation Specialist | SAUDIA

Dec 2013 - Jun 2018

- Managed web/app services development lifecycle.

- Led the digital products overall user experience and design activities.

- Analyzed and written business requirements and product specs.

- Conducted quality assurance activities & the User Acceptance Testing.

Management Trainee | SAUDIA

Nov 2011 - Nov 2013

(Future Pioneers) is SAUDIA’s intensive training program in business, finance, accounting, air industry and personal skills.

Internship

Information Technology Intern

Apr 2013 - Jul 2013

Airbus Industrie

Toulouse, France

Education

Master of Information Technology

Dec 2010

University of Newcastle - Dec 2010

Newcastle, NSW, Australia

Bachelor of Computer Science edu

Jul 2007

King Abdulaziz University - Jul 2007

Jeddah, Saudi Arabia

Additional training

Certification

PMP® Project Management Professional

Project Management Institute (PMI)
September 2023

Online

Certificate in Product Management

General Assembly
August 2019

Jeddah, Saudi Arabia

Certificate in Digital Marketing

University of Notre Dame
Sep 2017

Chicago, United States

Diploma in Aviation Management

Toulouse Business School
Mar 2013

Toulouse, France

Diploma in Finance for Airlines

EuroMoney
Feb 2013

London, UK

Diploma in Sales and Marketing

International Air Transport Association
Sep 2012

Geneva, Switzerland

Hard skills

I'm known to be best at

Innovation

Expertise in ideation, innovatively generating valuable ideas to enhance processes, coupled with strong critical thinking skills to effectively solve challenges for both the team and the organization.

E-commerce

Proficiently overseeing digital platforms for air ticket sales and ancillaries, after sales services, and enhancing customer interactions across web, mobile, and social media channels.

Digital Marketing

Elevating online visibility through advanced search engine optimization and marketing strategies, as well as orchestrating effective advertising and lead generation campaigns to drive increased web traffic.

Business analytics

Conducting in-depth historical and trend analyses, stakeholder mapping, and benchmarking to assess business performance. Identifying crucial value drivers and defining relevant metrics to enhance strategic decision-making.

Project Management

Creating comprehensive project case studies and overseeing projects using industry best practices and methodologies to ensure successful implementation.

Product Business Requirements

Conducting group interviews, brainstorming sessions, surveys, and other requirement-gathering techniques to formulate a unified and precise set of product business requirements.

Have Question?

Contact Me Now

aaalshehri

abdulaziz.alshehri at uon.edu.au Download My CV